HTC Desire 728 dual sim launched, specs and price


An expressive and affordable 4G enabled smartphone which packs a feature-rich punch

HTC Corporation (“HTC”), a global leader in mobile innovation and design, has announced the HTC Desire 728 Dual SIM. Featuring a host of features, advanced front and back cameras for quality image capturing, and an intelligent, stylish design, the smartphone is built to give you a fully personalised experience within a smartphone. This is enhanced further with 4G LTE connectivity and Dual SIM functionality enabling you to switch between two different SIM cards and multitask with ease.

“The new HTC Desire 728 Dual SIM brings distinctive design into a feature-rich smartphone, providing you with a great value smartphone which you can truly make your own. We want to provide a powerful, fully customisable experience to our customers, and the HTC Desire 728 Dual SIM brings this in abundance,” said Mr. Faisal Siddiqui, President South Asia HTC.

Advanced features coupled with bold design

The HTC Desire 728 Dual SIM is housed within a stylish, elegant body and boasts a clean yet striking finish. Powerful performance is provided through a 64-bit MediaTek 1.3GHz Octa-Core processor, ensuring the HTC Desire 728 Dual SIM always delivers a smooth and seamless experience, whether you’re showing off your latest videos, playing your favourite game, or listening to music through the crisp HTC BoomSound™ speakers with Dolby Audio™. The combination of high-quality audio with a vibrant 5.5” High Definition screen makes the Desire 728 Dual SIM perfect for catching up on the latest hit shows or streaming the next big viral video.

The fast 4G LTE speeds make surfing the web, streaming videos and downloading apps a breeze. Enjoy your smartphone experience free of buffering and lagging, no matter what you do.

All of this is delivered within an intuitive and customisable interface. Running on Android™ and HTC Sense™, it has been created to enable self-expression, letting you adapt and change your interface whenever you like – easy, quick and emotive. HTC Themes adds further depth to a richness of customisation tools, automatically revamping your phone to match your imagination, based on whatever image you choose.

Capture stunning images through a premium camera

There is no better way to express yourself than through imagery and the HTC Desire 728 Dual SIM’s 13MP main camera lets you capture any moment in striking quality. This is supported by a 5MP front camera, so you are always equipped for the perfect snap, whether it’s a close-up selfie or distant landscape shot. Both cameras also offer the ability to capture high-quality 1080p video. With 16GB internal storage, as well as a MicroSD slot which supports up to 2TB of additional storage, every single moment you capture can be saved and shared without a worry.



The HTC Desire 728 Dual SIM comes in Purple Myst and White Luxury colours, and will be available with major retailers for INR 17,990/- from coming week onwards.

Written by Aditya Nath Jha

Aditya Nath Jha is an Engineer from New Delhi, India. His areas of interest include Gadgets, WordPress, speed optimization & latest technology.
When he is not busy blogging he loves to write poetry, compose his own songs and has a taste for music! Find me on Facebook, Google +, Twitter, Linked in.
And watch my videos on Youtube.


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