Xiaomi has been known for its competitive pricing and great specifications. The company single-handedly changed the mobile phone industry in India by bringing great specifications for affordable pricing. Last year with the PocoPhone F1 Xiaomi did something that no one thought was possible. They brought a flagship level experience to consumers at just a cost of 20K INR. This was an achievement in itself.
The PocoPhone F1 which was the first phone for Xiaomi’s sub-brand Poco sold out a huge number of units and was met with critical acclaim. Even right now it’s a great choice for anyone looking to buy a great flagship smartphone at a low price point.
But it seems that a year down the line things aren’t exactly rosy on the Poco front. Xiaomi has done great as a brand. They even segregated their Redmi series from the main brand to show that the Redmi series will offer great value for money while the main brand would focus on flagship experiences.
But this also means a dilution of the brand identity as a lot of users would identify the same set of values with both PocoPhone as well as Redmi.
Some insider sources have reported that a lot of Poco team members have resigned. The internal teams are pretty divided right now on the future of the company. It’s more than likely that Xiaomi might stop producing any PocoPhones in the near future.
But truth is that we should take these leaks with a pinch of salt. As with every other piece of information and leak, it can be said that these statements might not turn out to be true or Team Poco reconciles.
We might even see a Snapdragon 855 powered Poco F2 later in the year if things don’t go downhill for the Xiaomi sub-brand.
As of now, our lips are sealed. And our hands folded in prayer. Because we want this flagship killer to survive!
So guys what do you think? Will we see another PocoPhone later in the year? Or is this the end for Poco! Do let us know in the comments section below!
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