Audio-Technica is debuting ATH-CLR100BT, a headphone designed for the Indian market, that brings affordable, high-quality wireless listening in the under INR 2500/- price category. This entry-level product allows the customer to experience the Japanese innovation and quality, that Audio-Technica is known for, with fun and vibrancy.
The ATH-CLR100BT, at MRP: INR 2,499, offers crystal clear sound with wireless freedom, thanks to its compact yet powerful 8.7mm drivers engineered to deliver clear, punchy bass with crystal clear audio for straight 7 hours on a single charge.
All 4 colours of ATH-CLR100BT will be available from 26 Feb 2020 across the country through Audio-Technica’s authorized distributor RP Tech India.
“We are very excited to launch the first-ever SKU designed in Japan with inputs from the Indian market. Special care was taken to understand the consumer and bring out a product with a sound signature tailored to the Indian taste”
says Mr Robin Ghose, Business Manager Professional and Consumer, Audio-Technica, India.
“We believe the ATH-CLR100BT with its exceptional build quality, audio quality and performance will change the way people today consume content on Bluetooth devices,”
The headphones feature an in-line microphone and controller to answer calls and control music playback. The compact earbuds fit comfortably in your ears to prevent sound leakage, providing both a secure fit and great sound isolation. Weighing just 17 grams, they come with the signature Mount Fuji shaped housing that allows the headphones to fit comfortably in the ear while being minimalistic in design, making them perfect for portable use. Ear tips come in 3 sizes-small, medium and large to fit every ear. Handy built-in magnets located in each small earbud enable you to securely wear the earbuds around your neck when not in use.
The battery powers the headphones for up to seven hours (200 hours standby) and charges back to full in under 2 hours. The ATH- CLR100BT supports Bluetooth version 5.0, offering high-quality hands-free calling. The multi-pairing feature that allows for two Bluetooth devices to be connected simultaneously. It remembers the multiple devices paired with it, making reconnection quick and seamless.
The ATH-CLR100BT comes in 4 colours, Black, Blue, Red and White, to fit your mood and style. The IPX2 (drip-proof) water- resistance rating makes ATH-CLR100BT a perfect on-the-go companion for all seasons.
Celebrating over 50 years of audio excellence, Audio-Technica is a recognized leader in the development and manufacture of high- quality personal and professional audio equipment.
A reputation for quality, durability, performance and value has made Audio-Technica products the first choice for many of today’s top musical artists and audio engineers, and the discerning listeners everywhere. Learn more at www.audio-technica.co.in.
Table of Contents
Audio Technica ATH-CLR100BT Specifications
DC 3.7 V lithium-polymer battery Approx. 2 hours Continuous transmission time (music playback): Max, approx. 7 hours 17 g (0.6 oz) IPX2 5 °C to 40 °C (41 F to 104°F)
- USB charging cable (30 cm (12“), USB Type-A / Micro USB Type B).
- Eartips (S, M, L) Eartips Sold separately.
+ The figures above depend on Operating conditions. For product improvement, the product is subject to modification without notice.
- The Bluetooth” word mark and logos are owned by Bluetooth SIG, Inc. and any use of such marks by Audio–Technica Corporation is under license. All other trademarks are property of their respective owners.
About the company
Established in 1962, Audio-Technica Corporation is a worldwide group of companies devoted to the design, manufacture, marketing and distribution of problem-solving audio equipment. Initially known for state-of-the-art phonograph cartridges, A-T now creates high- performance microphones, headphones, wireless systems, conference systems, mixers, and electronic products for home and professional use. Drawing from its audiophile heritage, Audio-Technica remains dedicated to providing music enthusiasts with great-sounding, innovative audio gear, including the award-winning Quietpoint active noise-cancelling headphones, popular ATH-M50x monitor headphones, versatile USB microphones, and new Hi-Res Audio headphones and high-fidelity gaming headsets.
Audio-Technica Corporation in Japan, in addition to offering a wide range of products under its brand, is a leading OEM supplier of audio transducers, optical sensors and a variety of speciality devices. It is the reputation and dedication of Audio-Technica and its innovation and precession that has resulted in Audio-Technica being the number one headphone brand by volume in Japan for nine years running.
So, guys, would you invest in these new headphones? Do let us know your opinion on the same in the comments section below!
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