Adsense Revenue Optimization : Ad Placement tips

Every blogger or webmaster who blogs seriously and wants to earn some serious money always turns to Google Adsense as the first income source. But earning from Google Adsense is a tricky job. First of all getting approved is a pain in the you know what. And after that maintaining your site so as to stay compliant to Google Adsense policies is also a difficult job. And if you have done so properly then several issues such as low CPC, less clicks etc. etc. will keep on plaguing you. So, today at Inspire2rise.com we are in a helpful mood and will share the best ad placement tips for you. Follow them and be sure to get some serious boost in your Adsense earnings.

You may like : Adsense Click Bombing.

Ad Placement tips : Firstly, number of Ads.

If you are a complete newbie then only do you need to know about the number of permissible ads on single webpage. Let me repeat it for you. It’s three ad units ( text + images ads ) + 2 link units permissible on any single webpage. If you are a premium Adsense publisher then the rules may differ. But that would require a real long time and serious earnings, so better keep it aside! :P

ad placement layout for adsense

Ad placement Tips- Site layout with Ads.

Always use your ads interspersed with content of your page. Seeing too many ads at once is a hindrance to user friendly experience. Limit the number of ads visible at one complete page scroll to one. This means that upon one complete scroll by the user give only one ad to view. This will increase the likelihood of getting an increased click through rate. Greater number doesn’t necessarily ensure that you will earn more. Sometimes less is more. Try experimenting with the number of units. Just make sure you don’t make your site look cluttered. White spaces are an important part too!

You may like : Ultimate guide to W3 Total Cache Settings.

Ad Placement tips : Secondly, the ad sizes.

As Adsense too recommends so will we. Ads which look bigger perform better. It’s simple, if it’s big it will catch the reader’s attention. But it should be you to make sure that it is done in a proper manner without looking obtrusive. This is what has been reported to be the best working by most of our fellow bloggers.

  • An ad block – preferably of size 300×250 or 336×280 at the beginning of the content.
  • An ad block in the sidebar. Recommended size = 120×600. ( though 300×250 also works nice in some cases.)
  • Link units at the end of your content as related blocks.
  • A leader board ad preferably 728×90 adjacent to your logo.
You may like : Google Ingress game.

Ad Placement tips : Thirdly, what not to do.

Always, always avoid pop ups. If you use Info-Links or some other similar ad network then make sure that you aren’t serving pop-ups to your visitors. Because nothing, believe me nothing is more annoying to your visitors than pop-up ads. Well some visitors may be more annoyed by Justin Bieber’s songs. But well I hope you got our point.
And avoid camouflaging your ads with images etc. Such an ad placement could lead to immediate ban from Google Adsense.
Never place ads on pages with little or zero content. And we would suggest you to study Adsense ad policies once again in depth.

You may like : Google Panda update - Panda proof your Website.

Ad Placement tips : Lastly, the new experiments.

adsense best ad placement tips

Try the new aysnchronous code by Adsense – Ad placement tips!

Adsense has just added the option to add asynchronous java script for Adsense ads. This will significantly improve the page loading times. And such a move is better for speed of your site on whole. But when we tried it it caused our caching plugin to give some errors. So try at your own risk! But it will work on most setups with ease.

You can also try reponsive layout for Adsense code, though it’s a bit difficult to implement. You can learn to do so by following this guide by Labnol.org .
Always keep on experimenting with ad units sizes and ad placement. What may work for us or someone else may not work for you. Fine tweaking can lead you to maximize your earning potential. So, share with us what led to increase in your revenues.
After all we all should benefit from each others experiences!
Bring in the comments regarding best ad placement tips according to you!
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  • http://www.mymagicfundas.com Nirmala

    Very nice tips for better Google ad placement.

    I monetized my blog with Google Adsense, but am receiving few clicks from the visitors.

    Am seriously looking for other sources and will try these tips too.

    Thanks for sharing the useful Adsense stuff for the bloggers, keep doing it.

    • http://www.inspire2rise.com Aditya Nath Jha

      Thank you Nirmala. Happy to help. Keep visiting Inspire2rise.com !

  • http://articlesjunkyard.com Deepak patel

    Hello Aditya,
    Everyone want to be adsense publisher, mee too but afraid to apply Adsense cause of it got Rejected last time from google. Will you please check my blog and suggest is it ready to apply.
    Thanks in advance bro.

  • http://onlinebusinesstipsnow.blogspot.com/2013/07/make-money-blogging-how-to-be-fit.html Ryan Biddulph

    Simple and smart tips Aditya!

    I am always tweaking my ads and testing. Bigger ads – without being too obnoxious – seem to make the most sense.

    Thanks!

    • http://www.inspire2rise.com Aditya Nath Jha

      Hmm, same here Ryan. Bigger means more visibility :D

  • http://linktons.com Dhiraj Das

    Great article, I think bigger image ads are great in terms of conversion

    • http://www.inspire2rise.com Aditya Nath Jha

      Yup bro, bada hai toh behtar hai ;)

  • http://www.richerornot.com fazal mayar

    thanks for this Aditya, Ad sense placement is important as you can have better adsense earnings :)

    • http://www.inspire2rise.com Aditya Nath Jha

      Yes brother, the better is the placement more is the conversion rate!

  • http://wpspeak.com Rudd

    The ability of the ads to suit responsive themes really bring adsense to the next level, following the trend and needs to cater better mobile view for increasing number of smartphone users.

    Btw, you could also use heatmap to track which parts of your site receive more clicks that the other parts.

    • http://www.inspire2rise.com Aditya Nath Jha

      Yes, my brother responsive design is the way to go!

  • http://www.Beingtricky.com Prince Ramgarhia

    Nice tips bro but how can we use more than three ads or we can use text ads plz give me some tips how to place ads like you..?

    • http://www.inspire2rise.com Aditya Nath Jha

      Adsense allows three image ads and two link units per page. Acc. to our ad placement tips you can follow them and make such implementations from your AdSense dashboard!

  • http://basictechtricks.com/2013/06/top-7-best-hd-games-for-android/ damilare Bakare

    Thanks for these great ad placement tips, it will surely help in improving ad sense revenue for bloggers, so I will try it out and see how it works for me. Thanks again!

  • http://yodiwali.com/ parveen

    thanx man ,i was suffering from this problem ,i have an adsense account but its not helpful due to bad ad placement ,thanx for your advice.

  • http://www.techanand.com Pritika

    Amazing post, i have been struggling to find the the right combination for ad placement in my blog! I am going to use all your tips and hopefully will get positive results!

  • http://gleensmith10.wordpress.com Gleen smith

    Nice tips for increasing adsense earning and for adsense ad placement tips. Really helpful for everyone. If you are looking for job in India then please visit my website!